How to Streamline and Optimise Your Distribution Network

Running a business means having to sell your products to people, but that also means transporting your products long distances. Whether you’re distributing your goods directly to customers after selling them online or simply supplying the stores that will then sell them on to customers, this is something you need to think about. In order to find real and lasting success, you need your distribution network to be as streamlined and optimised as it can be.


Approaching all this in the correct and most helpful way is not always an easy thing to do. If you’ve been having difficulties with it recently, you should most definitely think about what you can do to change things. We’ve got some tips and advice that will help you get things back on the right track. You’ll be surprised by the changes you can make and how much more positive they’ll make your company’s future prospects in general.


So without further ado, it’s time to look at the many different things you should be working to change now. Read on and start implementing the ideas as soon as possible.


Manage Your Inventory Properly


Inventory management is something that has to go hand in hand with product distribution. If you manage your inventory well, it will be much easier to get your products out the door and to stores and customers efficiently. Don’t make the mistake of thinking that these things don’t go hand in hand because they certainly do. Come up with ways to monitor and manage your inventory so that you don’t experience the kinds of delays that’ll cause you problems. It’s something that’ll really have an impact.


Hire People Who Understand Distribution


Hiring the right people who know and understand distribution well enough is going to be really important for you. That little bit of extra on the job experience will help you to avoid some of the mistakes and pitfalls that can so often lead to you failing in distribution. Building a good team should be what you do first, before you tackle any of the problems that we’re going to talk about later on in this article. At the end of the day, the people who are doing the work have to be competent and understanding the situations they’re in and the work they’re doing.


Make Sure Your Approach Aligns With Your Business Model


Every business is different, and you should definitely try to take your business model into account when you’re formulating your approach to product distribution. Don’t feel like you have to fit into the model that’s been popularised by other companies because they’re not the same as you. There’s no reason to believe that a one size fits all approach to this is best. It’s much better if your distribution methods align with the business model that you currently have in place. It’s something to keep in mind for sure.


Understand the Importance of Good Partners


You definitely need to accept that you’re not going to be able to organise all this by yourself. Your business will eventually run into problems and fall short because you’re not able to achieve all the things you need your business to achieve alone. There’s nothing wrong with seeking out the right partners. In fact, this is something that you’ll simply have to do in the end because you won’t be able to cover all the bases or get the most important things done otherwise.

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Work on the Numbers to Maximise Cost Efficiency


Cost efficiency is just as important as any other kind of efficiency inside your business. You should try to do what you can to make your business as cost efficiency as it can be, but that’s only possible if you’re willing to spend time working on the numbers and ensuring they all add up as they should. By diving into these things in detail, you will find that you’re able to find areas of waste and then reduce costs from there. Those small savings will add up over time and improve distribution efficiency.


Use Modern Technology Methods


The days of pen and paper are over, so if you’re trying to operate a business in that way in 2018, you’re going to have problems. You need to be making use of the best and latest modern technologies when you’re getting your products from A to B. Computer systems and modern tracking methods will help you to make your approach so much more efficient than it would otherwise be. There are plenty of software options out there that might help you as well, so be sure to look into that.


When Seeking Freight Transportation, Choose Carefully


Freight transportation is one of the most important parts of large national or international companies when it comes to getting their products to stores where they’ll then be sold. You want to make sure that you’re working with companies that have efficient operations to boast about. Head to if you want to learn more about all this. You should compare the options open to you and choose the company you want to work with very carefully. In the end, it’ll be one of the most important decisions you’ll make.


Use Efficiency Metrics


Making your distribution network more streamlined is only possible if you’re tracking and measuring your performance on a continual basis. To do this, you will have to make use of efficiency metrics, and there are many of these out there. The ones you choose to use will depend on what kind of business you run and how your business operates. Whatever the answer is, you have to be looking at your levels of efficiency and how you can make them better and better.


Make it as Logistically Simple as Possible


You will certainly want to make sure that the logistics of your distribution are as simple and straightforward as they can be. There are some things that you’re not going to have any control over at all, and that’s just the way it is. But there will be other things that you can control, and these are things that you should be working to simplify if you’re going to make your distribution network as effective as it can be. Simple is never a bad things when we’re talking about things like distribution.

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Stay in Control


As important as it is to use the services of other companies when you’re distributing your products, you also need to make sure that you retain control over your business and its overall operations. Some distribution can get so complex and tangled that the people who are supposed to be overseeing them completely lose control over what’s happening. And when you reach that point, you’re asking for trouble. So no matter how much you outsource and work with other companies, it’s you who has to remain in control of the whole thing.


Keep Speeding Up Order Fulfillment


If you’re going to be directly responsible for getting your products directly to your customers when they order them from you online, you should work on speeding up the order fulfillment process. Customers will expect the order to be with them in a very timely manner. The likes of Amazon have made sure that people have gotten accustomed to super fast delivery times, and you need to be able to compete with that. Leave people waiting around for too long and they’re only going to get dissatisfied with your business, which is not what you want.


Make Your Connections Long-Term Ones


Once you’ve found business partners that you really feel able to trust with your distribution needs and the things connected to them, you should try to cement those relationships. You can never take good partners in the changing and adversarial world of business. Things can change quickly, so you should do what you can do surround your company with people and other organisations you can really trust. It’s something that will really pay off for your business in the long run so don’t underestimate the impact it can have for you going forward.


Careful Planning is Key


When all’s said and done, the thing that really matters more than pretty much anything else is your approach to careful planning. If you don’t plan things out and have your approach mapped out before it’s implemented on the ground level, you will probably end up with a more haphazard and chaotic approach in general, and that’s obviously not something you want. This is the true key to success; it might sound simple but it’s just as important if not more so than the things mentioned in the rest of the text above.


Now that you understand all of these important points and have noted down the most important advice, you can start to think about how they might apply to your business. If you decide to implement the advice, your business will begin to see the benefits in no time at all.


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